Is there anything more frustrating than not having enough new patients coming through the door? Fortunately for you, I’ll share these marketing strategies, which has helped a healthcare practice double their sales. Six months ago, a healthcare practice came to me with...
There is debate over what part PPC has to play in an inbound marketing strategy. It tends to get mixed in with outbound marketing but PPC advertising, specifically AdWords, is not only an effective method of promoting your business but fits well into what inbound...
SEO can be overwhelming at the best of times! There is a lot to consider in an SEO strategy. I’ll discuss the big-picture of search trends, the google algorithm, as well the goals of your business. This short piece will outline the five simple steps that should shape...
Facebook has over 1.65+ billion users worldwide. Did you know that social media engagement improves search engine rankings? Facebook is the most used social media platform – are you leveraging its power to generate leads? Having a Facebook page for your business is...
Did you know that a whopping 84% of B2B marketers use social media? Are you behind the bandwagon or using social media marketing to generate leads? The biggest problem we regularly notice is the strategy behind the social media lacks, not the channel itself. Today...
You have probably heard the saying “content marketing is king”. In many cases, content is the pillar to all digital marketing activities. Today, I will discuss the most important benefits of content marketing. Content marketing is growing and MUST be a part of you...
Marketing tools are enabling businesses to become more productive and creative. Want to become more productive & increase sales? Many businesses are turning to technology to assist with their marketing. There are many marketing tools available to help you with:...
Chances are you have a LinkedIn profile. But are you using it correctly and to its fullest potential? In this LinkedIn guide, you will learn how to set up a LinkedIn profile, as well as LinkedIn tips and tricks to help you maximise the potential. We’ll talk about how...
Running a business involves leads and sales. It is no secret that marketing is an essential part to generate leads and sales to run a successful business. Still, many business owners and managers fail to dedicate time and resources to making a marketing plan. A...
Businesses carefully tracking their marketing analytics have a huge competitor advantage. Each company is different, and the key performance indicators (KPIs) for marketing need to be set and adjusted accordingly.After all, some companies sell products, while others...
![The 5 Best Social Media Campaign Ideas [with examples]](https://www.inboundmarketing.com.au/wp-content/uploads/2017/06/Social-Media-Marketing-Campaigns.jpg)
